Business Model Development and Modern Research Methods

Faculty

Faculty of Business Management and Social Sciences

Version

Version 1 of 27.05.2026.

Module identifier

22M1211

Module level

Master

Language of instruction

German

ECTS credit points and grading

5.0

Module frequency

only winter term

Duration

1 semester

 

 

Overall workload

The total workload for the module is 150 hours (see also "ECTS credit points and grading").

Teaching and learning methods
Lecturer based learning
Workload hoursType of teachingMedia implementationConcretization
23LecturePresence-
22OtherPresence-
Lecturer independent learning
Workload hoursType of teachingMedia implementationConcretization
65Presentation preparation-
40Exam preparation-
Graded examination
  • Written examination or
  • Portfolio exam or
  • Project Report, written
Literature

Wirtz, B. W.: Business Model Management, Welge, M. K., Al-Laham, A., Eulerich, M.: Strategisches Management : Grundlagen - Prozess – Implementierung, David, F. and David, F.: Strategic Management - Concepts and Cases Mintzberg, H., Lampel, J., Quinn, J. and Ghoshal, S.: The Strategy Process - Concepts, Contexts, Cases, Prentice Hall, Johnson , G./ Scholes, K./Whittington, R.: Exploring Strategy, jeweils die aktuellen Auflagen, ausgewählte Literatur zu den jeweiligen Forschungsmethodiken, ausgewählte Fallstudien

Applicability in study programs

  • Controlling and Finance
    • Controlling and Finance M.Sc. (01.09.2026)

    Person responsible for the module
    • Frie, Jan
    Teachers
    • Frie, Jan
    • Halstrup, Dominik
    • Hofmann, Kay Hendrik