Automotive Economy
- Faculty
Faculty of Engineering and Computer Science
- Version
Version 1 of 25.02.2026.
- Module identifier
11M2201
- Module level
Master
- Language of instruction
German
- ECTS credit points and grading
5.0
- Module frequency
only summer term
- Duration
1 semester
- Brief description
The automobile market is constantly changing. New technologies are giving rise to new sales markets and sales strategies as well as new structures along the entire value chain.
The “Automotive Economy” module therefore looks at the automobile from the overall economic perspective.
- Teaching and learning outcomes
1. Structures in the automobile market
2. Automotive industry and Industry 4.0
3. Business management
4. Automotive production value chain
- Overall workload
The total workload for the module is 150 hours (see also "ECTS credit points and grading").
- Teaching and learning methods
Lecturer based learning Workload hours Type of teaching Media implementation Concretization 30 Lecture Presence - 15 Practical project Presence - Lecturer independent learning Workload hours Type of teaching Media implementation Concretization 60 seminar paper - 30 Preparation/follow-up for course work - 15 Preparation/follow-up for course work -
- Graded examination
- Homework / Assignment
- Exam duration and scope
Homework: Semester-long project work with milestone and final presentation as well as project report (min. 30 pages)
- Knowledge Broadening
The students who have successfully studied this module know the basic structures and processes in the automotive industry.
- Knowledge deepening
The students who have successfully studied this module have the necessary basic knowledge of the automotive industry and know the connections between automotive technology and business.
- Knowledge Understanding
The students are able to evaluate and explain the basic context of the automotive industry.
They know the approaches in automotive business management and can point out the differences and parallels to other sectors of the economy.
In addition, students apply subject-related skills and abilities in familiar and unfamiliar contexts.
- Application and Transfer
The students know the basics of the automotive industry as a supplement to the technical focus of their engineering studies.
- Academic Innovation
Based on the knowledge they have learned, students can integrate economic relationships into their technical work.
- Communication and Cooperation
The students can convey and plausibly present the automotive industry contexts in discussions with employees and superiors.
- Academic Self-Conception / Professionalism
Students can assess and assess existing and future challenges in the automotive industry.
- Literature
Diez, W.: Grundlagen der Automobilwirtschaft: Das Standardwerk der Automobilbranche; Springer-Verlag
Ebel, B., Hofer, M. B.: Automotive Management; Springer-Verlag
- Applicability in study programs
- Automotive Engineering (Master)
- Automotive Engineering M.Sc. (01.09.2025)
- Mechanical Engineering (Master)
- Mechanical Engineering M.Sc. (01.09.2025)
- Person responsible for the module
- Schäfers, Christian
- Further lecturer(s)
N.N.